Senior Campaigns Manager, Financial Services

Marketing Moves • London, ENG, United Kingdom • 11h ago

Job Description

Senior Campaign Manager - Financial Services

SaaS

London/Hybrid

You will drive growth at one of the most exciting and fast-growing data analytics companies, raising awareness and accelerating pipeline growth within their Financial Services segment.

Responsibilities:

Own and deliver the Financial Services segment (Banking & Insurance) messaging, value propositions, and go-to-market strategies globally, working closely with sales, product marketing and key field stakeholders.
You'll drive brand awareness and demand generation efforts that support revenue targets.
Oversee all campaign frameworks, executing an integrated marketing plan to drive demand at the platform and solution suite level. You'll define the customer journey.
Collaborate with business development teams to optimize ROI, ensuring targeted messaging and collecting feedback for broader marketing insights.
Work closely with sales and field marketing teams to devise and implement ABM campaigns for key strategic FS accounts.

Background:

You have In-depth knowledge and experience in the Financial Services industry, ideally with exposure to risk and compliance.
This experience will have been gained within a B2B/SaaS environment.
You'll also have a deep understanding of ABM and field marketing concepts.
Able to build and lead B2B marketing and digital strategies from strategy to execution.
Comfortable with MarTech platforms, e.g. HubSpot, SFDC.

Contact: Melvin Day

mday@marketingmoves.com

to £90K + bonus