PPC Manager

Lifesearch • Milton Keynes, ENG, United Kingdom • 2d ago

Job Description

Role Purpose

As our SEO Manager, you are an integral part of the growing LifeSearch Performance Marketing, and wider Marketing, team working alongside other performance marketeers and reporting into the Head of Performance Marketing to drive unprotected family volumes into the business.

You are responsible for implementing our organic search strategy to improve the LifeSearch website ranking in search engine results pages (SERPs). Accountable for driving efficient organic growth to ensure delivery of unprotected families against targets and increased user engagement across the website.

Essential

Minimum of 2 years of experience working in an SEO role
Strong knowledge of SEO practices including, on page, off page and technical SEO
Proficient in SEO and analytics tools including Google Analytics, Looker Studio, Search Console, SEMrush and/or BrightEdge
Understanding of HTML, CSS and/or JavaScript
Proactive, curious and highly analytical individual with the ability to interpret data, visualise insights and present actionable solutions and optimisation opportunities
Experience of stakeholder management and working with external agencies
Ability to work effectively both in silo and as part of a team.
Excellent written English and proofreading capabilities with strong writing skills to produce relevant documentation and reports.
Highly motivated team player, with excellent communication, collaboration and ambassador of the team & company values

Desirable

Degree in Marketing, Digital Marketing or equivalent fields
Demonstratable experience working within the Marketing function for a financially regulated organisation Protection space would be an advantage
Understanding of other digital marketing disciplines including Google stack (PPC, Demand Gen & Pmax), TikTok, LinkedIn & Meta
Use and familiarity with Sitecore Experience Platform

What We Offer:

A collaborative, growth-focused environment with ambitious goals for protecting people and businesses
Opportunities to make a real impact from day one and be a part of a growing Marketing function
Career development and learning support through our specialist Learning & Development team as well as access to external providers
Competitive salary including performance-based bonuses and long service benefits and bonus payments
A huge range of flexible benefits from life insurance, health & dental plans, health assessments, critical illness cover and income protection, to name a few
Lifestyle benefits such as discounted gym memberships, tech loans, electric car leasing, shopping cashback offers, and more!
Opportunities for individual participation in community and charity work
Hybrid working 10 days per month in an office, where those important in-person collaboration and ideation sessions will happen

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