Role:
We are seeking a Social Media & Community Manager who will play a critical role in managing the brand’s social media channels, managing our coveted community, support on brand partnerships, generate social insights and be responsible for helping to create content for all social media channels. You will report to the to the Head of Marketing
Responsibilities:
Create coherent Social Media strategies and manage the content calendar of all Social Channels, to deliver both upper funnel and lower funnel objectives in line with the marketing calendar
Grow the brand’s presence on existing platforms including Instagram, Tik Tok, YouTube, Pinterest, Facebook, and LinkedIn
Ideate and execute engaging content tailored to each platform in collaboration with Design, Content, Clinic, Brand Partnerships and eCommerce team, ensuring content is reflecting overall brand aesthetic at all times
Briefing captions and copy for posts to our in-house copywriter, ensuring they are reflecting the Founder’s vision and brand tone of voice
Manage influencer strategy and engage with our community online, managing daily outreach and responding to comments and messages
Act as our brand ambassador, embodying our values and voice to external audiences
Develop creative influencer briefs and campaigns, ensuring seamless integration with broader marketing strategy
Oversee influencer content creation, ensuring brand alignment
Collect audience data and competitor analysis on in-depth social performance, using this information to improve future marketing strategies and campaigns
Day to day management of Social Media channels including posting and commenting. Working closely with the content team to ensure the aesthetic of Instagram grid is top-of-mind and aligned with the Founder’s vision
Stays ahead of the curve when it comes to innovation on social platforms
Willingness to generate new ideas, to test and experiment whilst always staying on-brand
Requirements:
- Fit with our with our core values of; Integrity, Resilience, Commitment and Innovation
- Passionate about indie beauty and skincare
- Minimum 3 years’ experience in social media
- Proficiency in all social media platforms
- Fluency in Microsoft Office suite (Outlook, Excel, Word, PowerPoint, etc.)
- Ability to demonstrate strategic thinking based on data and insights
- A strong understanding of video content for social, particularly across Instagram and TikTok
- Confident when filming social content with brand Founder and meeting with influencers
- Excellent communication skills with the confidence to lead on all social conversations to senior stakeholders
- Ability to work in a team environment as well as independently
- Resilient, able to adapt to change and look for opportunities to continuously improve all elements of the business
- Forensic attention to detail
- Accountability and ownership of your work
- Demonstrates a well-rounded thought-process. Able to maximise opportunities for the brand
- A hard working, team player, highly organised and a forward planner
- Ability to manage a sometime heavy workload and to work well under pressure
- Be proactive, very creative and hands-on, able to ‘muck in’ at every level
This position is a hybrid role with 4 days working in the office located on the King's Road in Chelsea, London SW3, and one day working from home.