Paid Media Account Manager
Permanent
£30,000 - £40,000
Remote UK
Independent Marketing Agency
TikTok
Instagram
PPC & UAC
Apps
Youtube
I am looking for someone with demonstratable experience in running advertising campaigns for conversions, lead generation, and mobile app installs for eCommerce, technology, and B2b businesses.
Responsibilities:
- Managing campaigns across all of the key paid media channels (Google Ads, Bing, Meta, TikTok, Instagram, Youtube. etc.)
- Interpreting, delivering and analysing a clients key performance metrics month to month
- Analysis of campaign performance at a granular level, beyond the first KPI. Reporting back on a weekly, monthly and quarterly basis and driving the clients strategy forward based on data-driven results
- This includes in-platform analysis, so experience here is key
- Working with the Paid Media & Client Services team to drive client strategy forward to achieve goals
- Managing clients' monthly budgets and providing upcoming forecasts, including month end finance reporting
- Understanding client KPIs, identifying nuances of their services and finding new opportunity for growth
Experience Needed:
Working with App-based clients focused on app downloads
Apple Search experience is a bonus
Inventum Group is acting as an Employment Agency in relation to this vacancy