Paid Media Manager/ Performance Marketing Manager
Clothing/ Fashion Industry - Cheshire
Hybrid Working
Do you want to work for a vibrant and ambitious clothing brand?
Zachary Daniels are partnered with an established street and urban clothing brand who are looking for a new Performance Marketing Manager to join their team. You will be joining a brand on their way up. Already with several years under their belt and a successful retail presence - they've recently experience unbound new popularity.
As the Performance Marketing Manager you will be responsible for driving and scaling our paid search and paid social channels. You will be accountable for developing, implementing, and optimising effective paid media strategies that align with the company's overall marketing goals. You will be tasked bringing the paid search and paid social media advertising in-house, and growing out the company accounts to increase traffic, revenue, and profitability.
Manage and optimize paid search and paid social campaigns across multiple channels and platforms, including Google, Bing, Facebook, Instagram, TikTok, Snapchat and other relevant platforms
Drive customer acquisition, engagement, and retention through paid search and paid social channels
Conduct regular analysis and reporting on performance metrics to track and improve campaign performance
Collaborate with cross-functional teams, including creative, content, and analytics, to ensure campaigns are aligned with the company's overall marketing strategy and brand identity
Develop and execute tests to improve conversion rates, click-through rates, and other relevant KPIs
Build and maintain strong relationships with key vendors, agencies, and internal stakeholders
Identify new opportunities for growth and scale in paid search and social media advertising
Manage and monitor advertising budgets to ensure efficient and effective use of resources
Stay up-to-date on industry trends, best practices, and emerging technologies to ensure our advertising stays ahead of the curveKey experience:
3+ years of experience in performance marketing, with a focus on paid search and paid social advertising
Proven track record of driving growth and revenue through paid search and paid social campaigns
Google Ads, Facebook Ads Manager, Google Analytics, and other relevant tools
Bachelor's degree in marketing, business, or a related field preferredIf you are interested in exploring this opportunity then please make sure you get your application in now