Are you passionate about leveraging data-driven insights to nurture leads, convert prospects, and create stronger customer relationships? Our client, a leading bespoke building control service company in Birmingham, is seeking a talented CRM Executive to join their team. If you have a flair for planning, executing, and analysing CRM campaigns, this could be an exciting opportunity for you!
Responsibilities:
Planning
Plan targeted CRM campaigns aligned with overall business objectives.
Work with the Marketing Manager to facilitate central campaigns.
Administer local CRM planning agreed into the central planning process, ensuring adherence to deadlines.
Executing
Monitor timely receipt of briefs for deployment against plans, providing support with campaign briefing whenever possible.
Conduct comprehensive checks on briefs to ensure spelling accuracy, alignment with the customer journey, appropriate landing pages, and T&Cs, minimizing the need for later amendments.
Prioritise briefs in status calls across projects to ensure timely execution.
Reporting and Analysis
Track campaign performance metrics such as open rates, click-through rates, and conversion rates. Generate reports to evaluate campaign effectiveness.
Analyse campaign data to identify trends, extract valuable insights, and recommend optimisation strategies for future initiatives.
Collaboration
Work closely with the Marketing Manager to prioritise campaigns across projects, ensuring a cohesive approach.
Plan, execute, report, and analyse CRM activities, collaborate with colleagues to ensure best practice.
The Ideal Candidate:
Has a deep understanding of CRM principles and practices.
Demonstrates strong data analysis skills, with the ability to translate insights into actionable strategies.
Possesses excellent communication and collaboration abilities, enabling effective coordination with stakeholders.
Exhibits attention to detail and a proactive approach to problem-solving.
If you are ready to take your CRM skills to the next level and contribute to the growth of our client’s business, we would love to hear from you. Apply now and embark on an exciting journey as a CRM Executive