Where it’s based: Hybrid – 2 days a week in our Old Street office (Weds & Thurs)
Salary: £38,500-£44,500
Reporting to: Creative Director
Minimum Prior Relevant Role Experience: 3-4 years working in social media (agency, label or artist management preferred)
Who are we?
Hype Lab is a full-service social media agency specialising in music & culture.
Since 2016, we’ve helped artists, labels, brands and festivals build online communities through great storytelling and culture-first creative.
We believe great social isn’t about selling - it’s about creating a real connection between fan and “brand”.
The role
We’re looking for a passionate, multi-skilled, senior social-native content creative - someone who can design, edit and animate with flair, and knows how to make content that engages music fans around the world.
You’ll sit within our studio team, working on a patch of clients including some of the biggest artists, DJs, club brands & music brands in the world; working with the social team to execute best in class content week in week out.
One day you might be building out style guides & visual direction for a new project, the next you might be editing a TikTok for an artist’s new single. This role combines hands-on content creation with potential for leadership responsibilities.
If you want to flex your creativity and work on a huge variety of projects & content formats each week, and want to grow with an agency that lives and breathes music and culture, this role could be great for you.
Your responsibilities
- Lead on art direction and creative vision for your client patch, setting and evolving the look & feel of content, and contributing to new business pitches to establish identity right from the start.
- Build and maintain social content templates, assets, and style guides for clients to ensure consistency across social channels; and lead on or contribute to larger branding and visual identity projects.
- Produce high-quality (and lo-fi) social-first content across vertical video, design, and motion.
- Review content performance, spot areas for creative improvement and proactively suggest new formats or approaches.
- Present ideas internally and/or directly to clients, where appropriate, to build confidence in your vision.
- Share inspiration, analyse industry trends, and help shape our product offering.
- Leadership (Optional): Potential to line manage our Junior Creative - guiding briefs, giving feedback, and supporting their development.
- Work closely with social strategists, account managers, and the wider team to deliver best-in-class content.
Who are you?
- Have strong design and motion skills, plus hands-on vertical video editing; proficiency in Adobe Creative Suite (Premiere Pro, After Effects, Photoshop, Illustrator).
- Have experience developing visual identities, templates, and style guides – with a good understanding of brand identity and how to work within it (but push boundaries when needed).
- Have a great understanding of content optimisation and how creative decisions drive performance.
- Have a passion for social media – you know what’s trending and why, and how to translate that into standout content.
- Have experience presenting creative ideas internally and to clients.
- Have experience management or mentoring more junior creatives (optional)
- Have a portfolio that shows breadth, creativity, and a good understanding of visual storytelling on social.
- Feel motivated to help drive the success and growth of the company by asserting your ideas both creatively & operationally
- You’re keeping up with how AI can be utilised to help improve your own workflows, systems & productivity whilst remaining human-driven with your creative
So, what's in it for you?
- Hybrid setup: mostly remote, two in-office culture days weekly.
- Opportunity to work across an unmatched roster of artists, events and music brands.
- On top of 24 days annual leave:
- The office is closed over the Christmas period for 1-2 weeks
- Everyone gets their birthday off
- We offer bi-monthly recharge days
- We offer flexible working hours and most of our team
- Regular team socials including summer & winter parties, monthly staff socials
- Access to getting free tickets via our clients to festivals and other events.
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