FitnessGenes is a pioneering platform that leverages DNA and biological information to deliver evidence-based personalized health, fitness, and lifestyle recommendations. Founded in 2013 by a team of experts, including genetic researchers and a medical doctor, FitnessGenes has evolved from a direct-to-consumer service to a B2B provider. The company now empowers healthcare and fitness professionals such as personal trainers, nutritionists, and functional medicine doctors with a cutting-edge client management platform. FitnessGenes is committed to helping people achieve longer, healthier, and more fulfilling lives through personalized insights into their unique biology.
Overview
This is a hands-on execution role responsible for implementing, coordinating and optimising marketing systems and campaigns across multiple channels.
The Marketing Technician takes strategic direction from the CMO/CRO and ensures tactical implementation is delivered on time, within budget, and aligned to business objectives.
This role requires strong technical capability, operational discipline and project management skills.
Key Responsibilities
- Marketing systems and CRM management:
- Build and schedule email campaigns, automations and workflows
- Maintain and optimise marketing databases
- Ensure data integrity and segmentation accuracy
Website and digital infrastructure
- Manage and update company website content
- Improve website functionality and performance
Campaign execution and optimisation
- Track campaign performance including traffic, leads and engagement
- Optimise systems from awareness through acquisition and retention
- Improve customer journey and increase customer lifetime value
Project management
- Create and manage project timelines
- Ensure campaigns are delivered on schedule
- Draft and manage marketing budgets
- Move simultaneous projects forward to completion
Data and reporting
- Track weekly KPIs
- Analyse marketing and customer data
- Create performance reports for senior management
- Use insights to inform campaign optimisation
Cross-functional coordination
- Coordinate with sales, product and customer service teams
- Align marketing execution with overall business objectives
- Provide support to sales teams through materials and campaign alignment
Vendor and stakeholder management
- Coordinate with external vendors including designers, printers and agencies
- Manage sponsorships and partnerships
- Communicate with internal and external stakeholders
Administrative and operational support
- Maintain marketing systems and documentation
- Provide administrative support where required
- Organise files, databases and campaign assets
Qualifications, Experience and Skills Required
- Strong technical aptitude and ability to learn new tools quickly
- Experience with CRM, CMS and email marketing platforms
- Strong analytical skills
- Highly organised and process-driven
- Self-starter with high accountability
Why Work For Us?
We're a small but mighty team who are passionate about what we do. Weofferasupportiveanddynamicworkplacedesignedtohelpyouthrivebothprofessionallyandpersonally.Ourflexibleworkingenvironmentpromotes a healthy work-life balance, whileourinformalofficeculturekeepsthingsrelaxed,inclusive,andenjoyable.Alongsideacompetitivebenefitspackage—includingasalary-sacrificepensionscheme,healthanddentalcashbackplans,andanemployeeshareoptionscheme—weprovidea £50monthlyallowancetosupportyourhealthandfitness.You’llbenefitfroma 9-dayworkingfortnight,generousannualleavepluswellbeingdays,andregularteamsocialsrangingfromcocktailmakingtoraftbuilding.We’realsocommittedtoyourgrowth,withongoingtraininganddevelopmentopportunitiestohelpyoubuildyourcareerwithus.
*Note that that we are currently trialling a 9-day fortnight. The annual leave and wellbeing days will be reviewed as part of the trial and may be amended if the 9-day fortnight becomes permanent.
This is a full-time hybrid role, the successful candidate will need to be in the Oxford (Bicester) office twice per week, but can be in the office more if you prefer office working.