CRM Manager
Location: Bristol, Edinburgh
Category: Business professional
Team: Business Development
Terms: Permanent
About Burges Salmon
At Burges Salmon, we're investing in the future of how we use client and relationship data. We're looking for an experienced CRM Manager to join us on a permanent basis and lead the continued development of InterAction, our firm-wide CRM platform, helping colleagues across the firm make smarter, insight-led decisions and build stronger client relationships. This is a highly visible role sitting at the centre of our strategic CRM programme and forms an integral part of our wider Digital Enablement strategy. Working collaboratively with Marketing, Business Development, IT, Data teams and senior stakeholders, you'll help shape how CRM supports the firm's growth, client engagement and commercial strategy.
Key Responsibilities
- Lead the optimisation and ongoing development of InterAction, our CRM platform.
- Drive firm-wide CRM adoption through training, support and engagement.
- Partner with Marketing, IT and Data teams to improve insight, reporting and automation.
- Develop dashboards and data-driven solutions that support business decisions.
- Explore emerging technologies, including AI, to enhance CRM capability.
- Influence senior stakeholders and help embed best practice across the firm.
What We're Looking For
- Proven CRM management experience within a professional services environment.
- Experience of InterAction is highly desirable.
- Strong technical expertise in CRM configuration, optimisation and reporting.
- Experience driving adoption and change across diverse stakeholder groups.
- Ability to turn data into actionable insights and recommendations.
- Excellent communication and stakeholder management skills.
- A proactive and collaborative approach, with the ability to influence at all levels.
Why Join Us?
This is an opportunity to take on a visible and influential role within a firm that values Collaboration, Ambition and Quality. Working closely with colleagues across the business, you'll help drive meaningful change, shape the future of our CRM strategy and play a key role in how data supports both our clients and the firm's continued success. Alongside challenging and rewarding work, you'll be part of a supportive environment where your ideas are valued, your expertise is trusted and your contribution will have a genuine firm-wide impact.
You’ll also join a workplace recognised for excellence, flexibility and responsible business practices, including:
- RollOnFriday's 'Best Law Firm to Work At' - five years running
- 'Law Firm of the Year' at the Legal Business Awards 2025
- 'Sustainable Business of the Year' at the Bristol Legal Awards 2025
- Investors in People Platinum accreditation
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