Freelance | Hybrid (2 days on-site per week) | November start | Potential permanent opportunity
We're looking for an experienced Strategy Director – Influencer Marketing to take a leading role in shaping ambitious influencer strategies for a portfolio of clients.
This is an opportunity for someone who knows the influencer landscape inside out, understands what makes a genuinely effective creator partnership, and can turn that knowledge into standout campaigns and long-term programmes.
You'll be joining a fast-moving team where your strategic thinking, creative instincts and leadership will make an immediate impact.
We're looking for someone who can bring fresh perspectives, challenge conventional thinking and confidently lead both the work and the people behind it.
What you'll be doing:
- Leading the development of innovative, insight-led influencer strategies that connect brands with the right creators and audiences.
- Building ambitious, long-term influencer programmes alongside impactful, one-off campaigns.
- Shaping strategic recommendations and bringing compelling ideas to client conversations and pitches.
- Identifying cultural trends, emerging creators and opportunities for brands to engage authentically with their audiences.
- Leading and developing a team, providing strategic direction, mentorship and hands-on support.
- Working closely with creative, social and client teams to turn strategic thinking into effective campaigns.
- Bringing clarity, confidence and direction to multiple client accounts in a fast-paced agency environment.
- Challenging briefs, pushing creative thinking and raising the standard of influencer work.
What we're looking for:
- Significant experience in influencer marketing strategy, ideally within an agency environment.
- A strong track record of developing both always-on influencer programmes and standalone campaigns.
- Deep knowledge of the creator economy, influencer culture and the evolving social landscape.
- The ability to balance creative thinking with commercial and strategic objectives.
- Proven experience leading, mentoring and line managing teams, with the ambition to develop people further.
- Confidence presenting strategic recommendations and building strong relationships with senior clients.
- Someone who thrives in fast-paced, high-pressure environments and can make confident decisions.
- A proactive, ambitious approach, with the ability to bring fresh ideas and genuine strategic leadership.
This could be a great opportunity for an established Strategy Director, or a strong senior influencer strategist who's ready to take on greater leadership responsibility.
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