Blexr Benefits

At Blexr, we believe that our employees are essential to our success! Alongside our enhanced benefits listed in your contract, we also offer access to co-working spaces, transparent pay bands, and are very focused on career navigation conversations. We're constantly evolving to ensure our team thrives and feels #betterwithblexr!

These are just some of the great benefits we offer which we align to our Company Values;

1k/year Personal Development budget- to spend on the tools and resources you need to keep up-skilling

1k/year Wellbeing budget - for anything that helps you take care of your wellbeing

2k/year quarterly bonus – for you to spend on whatever your calling is

2 Duvet Days Per Year - added on to your yearly entitlement to take with no questions asked

Birthday Off - you deserve to celebrate you but it can be taken at any time

Holidays - statutory holiday for Spain and Malta based employees, 25 days holiday for UK employees

Enhanced Parental Leave - 26 weeks super enhanced offering for all new parents

Life Insurance - reimbursed life insurance policies up to a maximum claim of 100 GBP/EUR per year

???? Private Health Insurance

Spill Mental Health - therapy sessions and mental health resources at your disposal

Company get-togethers - We bring everyone together in person, twice a year

Sabbatical - After 5 years with Blexr, you are entitled to a 1 month sabbatical!

Private Pension Funds (UK) or alternate long term investments (EU) – scaling investment, we'll match you up to 10%

The Role

We are looking for a data-driven Head of Growth to drive the long-term growth and success of one of our flagship products. Sitting on our leadership team, you will have ownership and autonomy to shape our customer acquisition vision and strategy.

You’ll have the opportunity to lead an established team of specialist marketing managers across SEO, Paid Media, CRM and more, whilst collaborating with other key disciplines (Product, UXD, Content, Commercial) to identify and meet the needs of our customers.

This position is remote working style from one of our entity locations in the UK, Malta, Spain or Portugal.

What you’ll be doing

You will be critical in helping to define and execute product growth, consistently leveraging the team’s expertise to bring our ambitious goals to a reality.

This role offers a great opportunity to pioneer new ways of working and embed leading practices across marketing disciplines. You will use your leadership experience to explore and instill the most effective ways of leading the team to success, with full support from the Executive team.

Your key responsibilities

Take accountability for the mid-long term growth marketing and customer acquisition vision for one of our flagship products
Develop a tangible strategy and tactical delivery plan to ensure this vision is successfully implemented to impact business results
Be responsible for driving traffic to our products; optimising and increasing conversions to generate high quality traffic for our partners
Foster, create and influence alignment on priorities within the SEO, Paid Media and CRM teams, as well as all chapters across the product, to achieve common business and people goals.
Design and build new paid media & direct response channels whilst driving down Customer Acquisition Costs (CAC) by finding the optimal messaging and channels
Develop SEO strategy by identifying and maximising SEO opportunities, both long and short-term to grow organic traffic and SEO’s revenue contribution to the business
Drive CRM & lifecycle marketing efforts across different levers to retain and re-engage customers
Implement data-driven Conversion Rate Optimisation (CRO) strategies to maximize conversion rates across all digital touchpoints
Develop, implement and report on frameworks and processes to ensure team success; including tracking and measurement of activities to achieve positive ROI

We’re looking for someone who…

Has substantial multi-language SEO + paid media expertise; able to demonstrate experience in running global campaigns to drive scale through SEO and performance marketing initiatives with multi-country/region focuses
Has experience in influencing and shaping product strategy, fostering collaboration in organisations going through transformation
Has strong demonstrable experience in delivering scalable customer acquisition success within fast paced start-up / scale-up settings
Has strong demonstrable experience utilising quantitative analytics and qualitative user data to reduce CAC, improve marketing effectiveness and demonstrate commercial impact
Has experience in a product comparison/affiliate business, a product-led company and with web-based products
Has experience working in a matrix structured organisation and is comfortable with agile ways of working
Brings leadership experience with a proven track record of scaling motivated and high performing teams

It would be a bonus if you have…

Hands-on experience in SEO within iGaming or a competitive industry (finance, crypto, healthcare etc.)
Hands-on experience in Paid Media within iGaming or a competitive industry (finance, crypto, healthcare etc.)

What's in it for you?

This role is perfect for a self-starting leader looking for a challenge to stretch themselves into a senior leadership position within an exciting business, while remaining connected and hands-on in bringing customer growth to a reality. #L-Remote

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Blexr Ltd

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